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A/B Testing Dashboard

‘High Performance Test Control’

As part of The Control Group’s creative team I was responsible for the design of the company A/B Testing Dashboard. Through concepts, prototypes and working closely with the product owners and development team I created a modern and effective UI. 

The design features heat map style tiles that indicate through gradients and colors which tests are outperforming others.

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NBA Concept

NBA Concept

A/B Testing Dashboard

A/B Testing Dashboard

Marketing Dashboard

Marketing Dashboard